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Posted on July 30, 2012   print  

Target Launches $5 Million Education Initiative

Target Launches $5 Million Education Initiative

Target Corp. has announced a $5 million initiative to support public schools in need.

Through the Give With Target campaign, the Minneapolis-based retailer will select a hundred schools to receive grants of $25,000 in time for the start of the 2012-13 school year. Grant recipients will be announced in August. Four schools also will receive a visit from the Bullseye Bus, Target volunteers, and Disney Channel actress Bridgit Mendler.

In addition, Target is inviting Facebook users to vote for a school of their choice, with the company donating a $25 gift card for every twenty-five votes a school receives, up to a maximum donation of $10,000 per school. Users can vote at the company's Facebook page through September 8.

"Give With Target allows us to work with our guests to get excited about supporting teachers and students and set them up for a successful school year," said Laysha Ward, president of community relations at Target. "Together we can raise awareness about the importance of education and provide schools with the resources they need."

“Target Launches $5 Million Campaign for Education.” Target Press Release 7/26/12.

Primary Subject: Education
Secondary Subject(s): Elementary and Secondary Education
Location(s): National

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Related Links
Target Announces 2012 Target School Library Makeover Program (4/27/12)
Target Launches $5 Million Giving Competition With 'Ellen DeGeneres Show' (12/03/11)
Target Selects Forty-Two Elementary Schools for Library Makeovers (5/28/11)
Target Facebook Fans Direct $1 Million to Five Nonprofits (2/17/10)

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