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Training Opportunities

Web Conference: Forty Ways to Maximize Fundraising Through Your Web Site

New York
Wednesday, July 8, 2009
1:00-3:00 pm

Free at the Foundation Center

The Greater New York Chapter of the Association of Fundraising Professionals (AFP) and the Foundation Center are pleased to present a web conference with Allan Pressel, Founder and CEO, CharityFinders.

Your website has two strategic objectives: first, to inform the web site visitor about your organization and its mission; and more important, to garner support for your nonprofit. Learn how to plan and build a site which not only has a lot for the user to see, but a lot for the user to do as well. Consider the impact of a site that offers online donations, event tickets, membership dues, e-store purchases, affiliate marketing, even in-kind donations, planned gifts, investment donations, and much more.

At the conclusion of this session, participants will::

  • Know which fundraising transactions and information to include in their web sites – and how to easily incorporate them or build a new site
  • Understand innovative techniques for maximizing the fundraising results to achieve with their web sites — many of these techniques are easy to implement (and free or low cost)
  • Understand e-philanthropy case studies whose lessons they can apply to their nonprofits and web sites

At the conclusion of the web conference, C. Aldervan Daly, associate director of development at the New York Foundling, will facilitate an in-person discussion on achieving maximum results from your web fundraising efforts.

About the Presenter
Allan Pressel is founder and CEO of CharityFinders, which helps nonprofits use the Internet to further their missions. Allan was named one of the world's leading e-philanthropy experts by the ePhilanthropy Foundation. He was given the Volunteer Service Award by President George W. Bush.

This is a free event, if you join us at the Foundation Center. Please register in advance through AFP. Registration is on a first come, first served basis. No walk-ins, please.

    Web Conference: Forty Ways to Maximize Fundraising Through Your Web Site
    Wednesday, July 8, 1:00-3:00 pm
Where:   The Foundation Center
New York Library/Learning Center
79 Fifth Ave., 2nd floor
New York, NY  10003
 
  Get directions to the New York Library/Learning Center

 
Wheelchair users can enter the New York Library/Learning Center at 8 East 16th Street (between Fifth Avenue and Union Square West). If you need assistance, please contact the Foundation Center at (212) 620-4230. Registrants requiring ASL signers or other disability-related services are asked to contact the Foundation Center at least two weeks in advance.
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